Text Etiquette for Reaching Your Past, Current & Prospective Clients

1. Identify Yourself: While it may be common for you, as a real estate professional, to save every single person you meet as a contact in your phone, it’s safe to assume not every person you’ve met or worked with

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5 tips to make the most of these market conditions

5 tips to make the most of these market conditions: Get invested. Not with money—with your time. Over and over, the successful agents we see are truly invested in something specific, something they have a passion for. Whether it’s community

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Underwater Homeowners Sink Deeper, Even as Home Values Rise

Owners of homes at the bottom of the market are trapped underwater on their mortgages even as the real estate market continues to recover. That’s because low-end homes—the most likely to be upside-down—are losing value. At the peak of the

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For Real Estate Success, Always Bring The Value

Today’s real estate agents have countless ways to get their faces and names in front of prospective buyers or sellers, from paid advertising to social media to community involvement and much, much more. Most of you craft some combination of

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Fannie Mae, Freddie Mac Regulator Defends 3% Down Payment Mortgages

(TNS)—The regulator for bailed-out housing finance giants Fannie Mae and Freddie Mac told lawmakers Tuesday that new programs to back mortgages with down payments as low as 3 percent had enough safeguards to make them as safe as loans with

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87% of U.S. Homes Qualify for Down Payment Help

RealtyTrac recently released a Down Payment Resource (DPR) on the availability of down payment programs across the country. Out of more than 78 million U.S. single family homes and condos, more than 68 million (87 percent) would qualify for a

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Tips for Generating Seller Leads

Real estate pros are in the business of selling, which is why generating leads is the lifeblood of a successful career. The challenge is, in the seller’s market we are currently in, finding new leads is not always easy. The

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3 Tips That Will Help You Immediately Win More Listings and Convert More Buyers

How do you win more listings and convert more buyers? First, develop a brand identity, separate your personal from your professional life on Facebook and remember that real estate is still a personal, local business. It may sound simple, and

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5 Key Factors To A Sucessful Negotiation

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I have been involved in literally thousands of negotiations over the years. Over that time, I have learned that there are five key factors that play a very large role in determining the success of a negotiation. If at all

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Don’t Give Up On Facebook: Do This Instead

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At first, you were excited about social media but your page still only has a few likes. Your small audience combined with a lack of response to the first few posts you made knocked the wind out of your sails.

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