3. Give your customers a promotional gift. Consider sending them a letter opener, coffee mug, or a mouse pad with your contact information.
4. Establish a feedback system to monitor how your customers perceive the quality and quantity of the service you provide. Service is not defined by what you think it is, but rather how your customers perceive its value. When it comes to customer service, perception is reality.
5. Under-promise and over-deliver. Develop a reputation for reliability; never make a promise that you can’t keep. Your word is your bond.
Progressive companies emphasize commitment to customer service excellence from the CEO down to the newest employee in the mailroom. Salespeople who fail to promote superior customer service actually do a disservice to their customers and unknowingly, leave the backdoor open to their competitors. If you do it right, sales and service blend seamlessly and you’ll exceed your customers’ expectations.
Successful salespeople develop the habit of always “going the Extra Mile” when providing service. The key to building your sales career is in direct proportion to the quality and quantity of service you render on a daily basis. Want to close more sales and get tons of quality referrals? Start today to improve your customer service by developing the habit of always going the Extra Mile!