According to the U.S. Census Bureau, millennials now number 83.1M – more than one quarter of the nation’s population. As the largest demographic cohort in America, millennials are a powerful buying force and brands are vying for their attention. They are the largest source of new demand for rental housing and represent 32 percent of the U.S. home buying market and 68 percent of first-time …

REPOST: What the Real Estate Industry Needs to Know about Millennials Read more »

Steady employment and economic growth, pent-up demand, affordable home prices and attractive mortgage rates will keep the housing market on a gradual upward trend in 2016. However, persistent headwinds related to shortages and availability of lots and labor, along with rising materials prices are impeding a more robust recovery, according to economists who participated in a recent National Association of Home Builders (NAHB) Fall Construction …

REPOST: Housing Recovery to Pick Up Steam in 2016, but Challenges Remain Read more »

Autumn is typically known as the time of year when housing activity starts to slow down. Generally, home sales tend to be very robust in spring and summer, then begin to soften somewhat during the autumn and winter months. The slowdown begins in the fall because school is starting, and families with kids would rather not move during this time. Mortgage rates likely won’t change …

The Fall Housing Market Read more »

Hold onto your home for two years! If you sell after 24 months, you’ll be exempt from capital gains taxes up to $250K for a single person and $500K for a married couple. Your mortgage may not be as steep as you think, thanks to Uncle Sam. The government incentivizes home ownership with a tax deduction on interest for a mortgage up to $1.1 million. …

Top Five Government Policies Everyone Should Know Before Buying Their First Home Read more »

Today’s real estate agents have countless ways to get their faces and names in front of prospective buyers or sellers, from paid advertising to social media to community involvement and much, much more. Most of you craft some combination of elements to fit your style and target audience. You use Facebook, send emails, buy ads and do a hundred little things that help your prospects …

For Real Estate Success, Always Bring The Value Read more »