Often times, real estate agents and brokers have a hard time seeing how text message communication can be used effectively to market themselves and their real estate businesses. If you have a plan of action and know what’s appropriate, using text messaging for real estate marketing can be an incredibly effective means of lead generation. Below you will find some examples of both effective and …

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Admit it, you’ve Googled yourself or your company to see where you rank and haven’t been too happy with the results. Maybe you found yourself hovering near the bottom of the first page, or worse yet, had to click the “next” button because you weren’t even worthy of a page one result! Don’t worry. Google doesn’t hate you—but they may not like some things you’re …

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5 tips to make the most of these market conditions: Get invested. Not with money—with your time. Over and over, the successful agents we see are truly invested in something specific, something they have a passion for. Whether it’s community sports, a church, local schools or politics, these agents have inserted themselves into the equation and are a visible presence in their community. Diversify marketing …

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